Print Ads
We used real-world stats, brilliant imagery, and an invitation to researchers to share
their vision for the future of cellular imaging to achieve deeper insight into the
needs of this community. Using a beautifully simple tagline, “Our vision is to fulfill
yours,” our goal was to establish a connection then demonstrate how we have
exactly what they’re looking for…and more.
Website Landing Page
Every tactic drove to a dedicated landing page with a call to action to provide feedback. A simple survey enabled us to see what tops the list for researchers with regard to their cellular imaging needs.
Awards won:
2022: Honorable Mention, Hermes; Gold, Muse; Gold, MarCom; 2 Awards of Excellence, Rx Club
2023: Grand, NYX Marcom; Gold, Communicator