We snagged six Rx Club Awards, proving that strong creative really does have side effects. From a gold win for our Mammo Monster website to a sweep of Awards of Excellence for Vytala’s Seracal site and the full Mammo Monster lineup (campaign, print ad, direct mail, and poster), we’re serving up creative that hits harder than a black box warning.
Seriously, people are talking.
News, Events, Awards, and Press
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Seriously, what a bunch of winners
May 2026
Big Ben Isn’t the Only Thing Striking 11
We had a very London kind of winning streak with 11 London Design Awards, including 4 gold and 7 silver wins. From standout campaigns to stellar creative, the work recognized spans our Seriously campaign, Atlas Athlete AI, and ZORYVE foam. Not to brag, but Piccadilly Circus has nothing on this level of attention.
Our Sweet Sixteen Era
Our obsessive creative standards and fearless ideas paid off in the form of SIXTEEN 2026 Communicator Awards, including nine gold and seven silver. Our winning work included campaigns, websites, video, print, and branding for Atlas Athlete AI, Arcutis ZORYVE foam, and our own campaigns, Mammo Monster and Seriously.
April 2026
Signed, Sealed, Awarded: 12 Hermes Wins
Our recent Hermes Creative Awards, including 9 platinum and 3 gold, recognized standout work across our Seriously campaign, Atlas Athlete AI’s campaign, Radius’s TYMLOS HCP site, and Arcutis’s ZORYVE foam print ad. It was a win for the kind of ideas that don’t just land — they deliver.
Eleven Titan-ic Wins
We took home eleven 2026 Titan Health Awards across our Arcutis, Atlas Athlete AI, and SFC Seriously campaigns. Our nine gold and two silver awards spanned print, video, branding, and digital, showcasing our creative risk-taking and dedication to campaigns that truly connect.
March 2026
Seriously Impressive. Seriously Awarded.
We snagged 11 2026 NYX Awards — 8 gold and 3 silver — recognizing standout work across our “Seriously” campaign, Atlas Athlete AI, and Arcutis. From fully integrated campaigns to digital, video, and print, these wins show our commitment to seriously awesome work that performs across every channel.
Zero Safe Ideas. 11 MUSE Creative Awards.
The team brought home eleven MUSE Creative Awards. Seven gold for our Seriously campaign, website, videos, print ads, and posters; Atlas Athlete AI website; and Arcutis ZORYVE Foam print ad. Four silver for our Seriously brochures and reel, and the Atlas Athlete AI branding and campaign. Muses show up when creativity takes risks.
October 2025
Creative So Strong, It Requires an Rx
October 2025
Six Davey-Lightful Wins
We snagged six Davey Awards, including two golds for Mammo Monster and Seracal and four silvers across Mammo Monster’s full creative lineup. Creativity unleashed. Trophies secured.
September 2025
Claws Out, Victory Secured
Our Mammo Monster campaign clawed its way to win silver at the PM360 Trailblazer Awards for Best Self Promotion/Corporate Campaign. Proof that when creativity bites, it leaves a mark.
Mammo Monster: Still Hungry, Still Winning
Mammo Monster is munching on metals again. Three golds (Campaign, Poster, Website) and two silvers (Magazine Ad, Direct Mail) at the 2025 NYX Awards prove one thing: Mammo Monster doesn’t just make noise, it makes an impact.
In the news: Who’s on first, What’s on second, I Don’t Know is on third.
Playful Curiosity. Powerful Outcomes.
Tiny Superheroes’ May Discovery Mission is all about sparking curiosity, and we’re proud to help power the journey. Together, we’re inviting kids to explore their world a little differently and discover meaning in everyday moments. After all, sometimes the biggest adventures start with a single spark of imagination.
We Said Seriously, and We Meant It.
We just launched our Seriously campaign, a no-filter look at the attitude and creative fire that's powered seven years of nonstop growth. This isn't a rebrand or a reset. It's us — louder, sharper, and done pretending that playing it safe ever worked.
Trendsetting? Our Crew Is On It.
SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends — proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.
Big Hearts, Bold Ideas, and a Spotlight to Match
Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.
Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree
The Pinnacle Awards recognize the industry’s most influential leaders — those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms
Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
Playful Curiosity. Powerful Outcomes.
Tiny Superheroes’ May Discovery Mission is all about sparking curiosity, and we’re proud to help power the journey. Together, we’re inviting kids to explore their world a little differently and discover meaning in everyday moments. After all, sometimes the biggest adventures start with a single spark of imagination.
We Said Seriously, and We Meant It.
We just launched our Seriously campaign, a no-filter look at the attitude and creative fire that's powered seven years of nonstop growth. This isn't a rebrand or a reset. It's us — louder, sharper, and done pretending that playing it safe ever worked.
Trendsetting? Our Crew Is On It.
SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends — proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.
Big Hearts, Bold Ideas, and a Spotlight to Match
Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.
Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree
The Pinnacle Awards recognize the industry’s most influential leaders — those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms
Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
SFC Group names long-time AbelsonTaylor SVP, Laura (Bartmess) Goeglein, as new SVP, Strategic Development and Growth
Joining our ONE team, Laura Goeglein strengthens our business development efforts as we continue to grow and expand SFC Group’s reach.
SFC Group Expands Capabilities with Acquisition of CareContent
This purchase marks a significant milestone in SFC Group’s growth strategy.