Where we’re going
Check back to see where we are headed next.
Where we’ve been
2024 ASCO Annual Meeting
Theme: The Art and Science of Cancer Care: From Comfort to Cure
May 31 — June 3, 2024
McCormick Place Convention Center
Chicago, IL
Diversity Alliance for Science — Indianapolis Geo Cluster
Theme: All Things Artificial Intelligence
June 26, 2024
Eli Lilly & Company
Indianapolis, IN
Awards
November 2025
Creative So Strong, It Requires an Rx
We snagged six Rx Club Awards, proving that strong creative really does have side effects. From a gold win for our Mammo Monster website to a sweep of Awards of Excellence for Vytala’s Seracal site and the full Mammo Monster lineup (campaign, print ad, direct mail, and poster), we’re serving up creative that hits harder than a black box warning.
October 2025
Six Davey-Lightful Wins
We snagged six Davey Awards, including two golds for Mammo Monster and Seracal and four silvers across Mammo Monster’s full creative lineup. Creativity unleashed. Trophies secured.
September 2025
Claws Out, Victory Secured
Our Mammo Monster campaign clawed its way to win silver at the PM360 Trailblazer Awards for Best Self Promotion/Corporate Campaign. Proof that when creativity bites, it leaves a mark.
Mammo Monster: Still Hungry, Still Winning
Mammo Monster is munching on metals again. Three golds (Campaign, Poster, Website) and two silvers (Magazine Ad, Direct Mail) at the 2025 NYX Awards prove one thing: Mammo Monster doesn’t just make noise, it makes an impact.
Triple Threat: 3 w3 Awards
Vytala Seracal’s MOA video and the Mammo Monster website struck gold at the w3 awards, while our SFC explainer video flexed with silver. That’s what we call web, work, and winning.
August 2025
Monster-Sized Wins
Mammo Monster is on a roll, snagging five more 2025 MUSE Creative Awards (two gold and three silver) and bringing our total haul to 10 wins this year. From print to poster to campaigns, this beast is unstoppable!
July 2025
Fiercely in the Running!
We’re fiercely proud to be named finalists for three 2025 Fierce Pharma Marketing Awards! From Agency of the Year to our monster-sized impact with Mammo Monster, we’re showing the industry what creative with a cause looks like.
Dot Double Platinum Life
We won platinum in the 2025 dotCOMM Awards for MySeracal.com and MammoMonster.com! Huge kudos to our team for crafting digital experiences that truly click.
In the news
Trendsetting? Our Crew Is On It.
SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends—proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.
Big Hearts, Bold Ideas, and a Spotlight to Match
Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.
Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree
The Pinnacle Awards recognize the industry’s most influential leaders—those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms
Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
SFC Group Boosts Talent with New SVP
Joining our ONE team, Laura Goeglein strengthens our business development efforts as we continue to grow and expand SFC Group’s reach.
SFC Group Expands Capabilities with Acquisition of CareContent
This purchase marks a significant milestone in SFC Group’s growth strategy.